Go to Hachette Book Group home

Search

Captains Of Consciousness Advertising And The Social Roots Of The Consumer Culture

Captains Of Consciousness Advertising And The Social Roots Of The Consumer Culture Open the full-size image

Contributors

By Stuart Ewen

Formats and Prices

On Sale
Aug 1, 2008
Page Count
416 pages
Publisher
Basic Books
ISBN-13
9780786722877

Price

$1.99

Price

$2.99 CAD

Format

Format:

  1. ebook $1.99 $2.99 CAD
  2. Trade Paperback $22.99 $29.99 CAD

Buy from Other Retailers:

Captains of Consciousness offers a historical look at the origins of the advertising industry and consumer society at the turn of the twentieth century. For this new edition Stuart Ewen, one of our foremost interpreters of popular culture, has written a new preface that considers the continuing influence of advertising and commercialism in contemporary life. Not limiting his critique strictly to consumers and the advertising culture that serves them, he provides a fascinating history of the ways in which business has refined its search for new consumers by ingratiating itself into Americans’ everyday lives. A timely and still-fascinating critique of life in a consumer culture.

Genre:

You May Also Like

Main Currents in Sociological Thought: Volume One
Main Currents in Sociological Thought: Volume One $24.99 $32.99 CAD
Change
Change $29.00 $37.00 CAD
The Next America
The Next America $17.99 $22.99 CAD
Manning Up
Manning Up $15.99 $18.50 CAD
We’ve Got Blog
We’ve Got Blog $14.99 $19.99 CAD

Stuart Ewen

About the Author

Stewart Ewen is professor of media studies and chair of the Department of Communications at Hunter College. He is also a professor in the Ph.D. programs in history and sociology at the City University of New York Graduate Center. He is the author of the acclaimed Captains of Consciousness, Channels of Desire, and All Consuming Images, the last of which provided the basis for Bill Moyers’s award-winning PBS series The Public Mind. He lives in New York City.

Learn more about this author